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The Magico team were delighted to share a fantastic day of learning and networking with our Retailers and Key Partners at the Magico Retailer Event at the Glasson Lakehouse Hotel, Athlone on March 7th 2024.
Through interactive presentations, practical advice and expert speakers we explored how our Retailers can achieve growth in 2024 and we were thrilled with the response from our Retailers and Partners
Some Feedback !
Just a quick note in appreciation of a super informative day down in Glasson yesterday. We thoroughly enjoyed the day and left with our heads completely buzzing wanting to return to our desks immediately & fix all the things we aren’t doing correctly (or enough). You & your team (& Business Partners) presented phenomenal information and over coming days we will pick out of our copious amount of notes the best nuggets for our business to concentrate on for Q2, Q3 & Q4. Great day and such friendly helpful staff.
Insightful day discussing all things eCommerce with many of Ireland’s leading online retailers at Glasson Lakehouse today. Congratulations to Paul Montwill , Orla Cooney & team on organising an informative day & on the amazing milestone of 25 years in business this year & as always supporting Irish retailers
Really informative day at Glasson Lakehouse at the 2024 Magico Retailer Summit.Some great speakers and useful insights into the e-commerce and digital marketing world. Congrats to all at Magico Ireland on 25 year
The day kicked off with a conversation between Orla Cooney and Jillian O Leary of the Magico Customer Success Team who shared some practical advice on how to harness the Power of Using Analytics to drive Business Growth. They dived into what the important numbers are, what to do with those numbers and how you can use the numbers to make key business decisions. https://www.youtube.com/watch?v=xB_vygfBPCk&t=5s
Paul Walsh from Adhere Digital shared valuable insights into how you can Future Proof your Paid Marketing Strategy. The use of multiple analytical platforms, the importance of scripts and having the right tracking infrastructure were all discussed in this valuable session. https://www.youtube.com/watch?v=HRv6hCsAK9w&t=10s
A common challenge facing Retailers is that they reach a certain level and they are literally bursting at the seams and struggling to get orders out the door, this can lead to poor customer experience and loss of customers. Ciaran Crean from WAVE OMS showcased their latest solutions to prime your business for growth and bring the efficiencies of technology to traditional operations. https://www.youtube.com/watch?v=HAtyMVSqXwY
Email Marketing plays a crucial role in the success of every e-commerce businesses, it is the foundation of your loyalty strategy with strong links to customer retention, conversion, and overall business growth. Jack Johnson from Klaviyo provided insights into their powerful intelligent marketing automation platform. Jack highlighted some great examples of marketing automation at work and provided some insights into the Irish Retail market. https://www.youtube.com/watch?v=1fbS270Ef_8
Before lunch we were treated to a deep dive into Personalising Online Shopping for Optimal Profitability with Alan Gormley of Shopbox AI. Through powerful examples Alan showcased the power of real time customer DNA and the impact this can have on the customers buying decision. https://www.youtube.com/watch?v=bwflz5qZsPQ
The afternoon kicked off with Orla Cooney sharing how you can Optimise your Online Store with exciting new ABCommerce Features and Paul Montwill shared his vision for how we plan to Unleash the Power of AI on the Magico AB Commerce platform, exciting times ahead are promised. https://www.youtube.com/watch?v=xidqn9T3fjU and https://www.youtube.com/watch?v=rIP27A2MTh4
Breige Grogan of Little Rock Digital delivered an fascinating and insightful talk on how to Create Winning Content that will help you stand out from the crowd. Breige shared some great practical tips and some examples of engaging campaigns. https://www.youtube.com/watch?v=3WjMIdE4aLM
The day was wrapped up with an insightful Panel of Experts chaired by the very knowledgeable Breige Grogan of Little Rock Digital exploring key trends in 2024. Themes explored included realising profitability, payment solution trends, future of personalisation, impact of consent mode, shift back towards email marketing and lots more !
Breige was joined by Paul Walsh Adhere Digital, Jamie Heaslip Stripe, Alan Gormley ShopBox, Jack Johnson Klaviyo, Orla Cooney Magico. With lots to chat about and great insights it was a fantastic way to end the day. https://www.youtube.com/watch?v=rLGPAC3StcA&t=2390s
We look forward to hosting many more similar events in the future where together we can Learn, Network, Grow
For all the videos across the day visit https://www.youtube.com/channel/UCGBGxUpivr7VzmdjNILQNmw
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