Magico AB Commerce Retailer Event 2023 : Learn, Network & Grow

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A fantastic day was shared with our Retailers and Key Partners at the Magico AB Commerce Retailer Event at the Glasson Lakehouse Hotel, Athlone on March 9th.


Our goal was to provide an opportunity to our Retailers to network with other Retailers, learn from Experts and meet our Partners and we are thrilled with the response from our Retailers and Partners.

It was great meeting everyone at the Magico Ireland Abcommerce Summit 2023. Thank you all for organizing such a well put together event!

Thanks to all the team at abcommerce & Magico Ireland for a great day.

Great day discussing all things eCommerce with some of our outstanding team with Magico Ireland at Glasson Lakehouse today. Looking forward to developing our online business further in 2023!

A day full of knowledge at the Magico Ireland abcommerce Summit 2023! Thank you to all for organising such a great day and for the spectacular location at Glasson Lakehouse. Looking forward to 2023!

Our theme was achieving growth by putting yourself into your customers shoes and through interactive presentations, expert speakers and panel discussions we explored how to drive growth by knowing your customers.

The day began with Martin McGarry from http://www.airimpact.ie giving a Retailers perspective about their online journey, the challenges and advantages that their online store has brought. See https://www.youtube.com/watch?v=KimC-gDxL0s

Ursula Normoyle explored the importance of knowing your customers and challenged the Retailers to place themselves in their customer shoes when developing their online strategies. See https://www.youtube.com/watch?v=hwlzibVafgQ

Erin McGrath urged our Retailers to consider the importance of online merchandising and included tips on categorisation, promotion and the persuasive power of strong product information and imagery. See https://www.youtube.com/watch?v=JYjaWa9Vm6o

Without a doubt Chatbox technology and its contribution to online success will explode in the coming years and Shane O’Leary from Chatify explored ways that Chatify can bridge the gap that is missing from online shopping, that human touch. See https://www.youtube.com/watch?v=7k-J8Dg_01E

Email marketing is a really powerful retention strategy but it’s also highly competitive. Jillian O’Leary shared some of the work we have been doing with our partners MailChimp and Klaviyo and also discussed the ingredients for a winning email marketing strategy . See https://www.youtube.com/watch?v=tP9O09nYUOc

Ken Condon from Segmentify shared his expertise on all things Personalisation and emphasised the importance of being mobile first. See https://www.youtube.com/watch?v=oTnqbXeJcoQ

Orla Cooney shared tactics and tips on achieving loyalty in a crowded market. See https://www.youtube.com/watch?v=WBOyGn7fZ00&t=9s

The afternoon session kicked off with Orla Cooney and Paul Montwill sharing some practical ways to Supercharge your Online Store using some new features on the AB Commerce Platform and outlined our plans for 2023. See https://www.youtube.com/watch?v=CoEjOMBQauc

Ciaran Crean showcased the power of Wave OMS order fulfilment software and how it can effectively remove the pain points of a traditional warehouse. See https://www.youtube.com/watch?v=px9d0UGCIuw

The day was wrapped up with an insightful panel of experts chaired by the very knowledgeable Breige Grogan of Little Rock Digital exploring key trends in 2023. Themes explored included ChatGPT, GA4, PPC trends, SEO, the importance of brand, influencer marketing and much more. Breige was joined by Paul Walsh Adhere Digital, John Caldwell ABC Digital, Ciaran Crean Wave OMS, Emily Bowens KevEm Media and Ciara Nolan carryout.ie. With lots to chat about and great insights it was a fantastic way to end the day. See https://www.youtube.com/watch?v=9BK4xqJ5rbc

We look forward to hosting many more similar events in the future where together we can Learn, Network, Grow

For all the videos across the day visit https://www.youtube.com/channel/UCGBGxUpivr7VzmdjNILQNmw

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